Factors Affecting The formation of Tourism Village : Focusing on Components Tourism Supply in Indonesia

Main Article Content

Ayu Esteka Sari, Werry Darta Taifur, Herri, Fajri Muharja

Abstract

Tourism is one of the supporting development. Increased development in the tourism sector is one of the alternatives to improve the economy of the community through rural tourism. This research aims to determine the optimization of tourism resources as a component of tourism offerings towards the formation of tourist villages in Indonesia. The research method used is a descriptive method with a quantitative approach. The study involved data from 1,734 tourism villages and merged in 308 regencies in Indonesia obtained from PODES 2018 data. Factors Affecting The formation of Tourism Village consists of Natural Resources (NR), Built environment (BE), Operating sectors (OS) and Hospitality and Cultural Resources (HCR). Data analysis uses multiple regression analysis using STATA version 14 to test the influence of each variable. The results showed marine tourism, Economy infrastructure (lodging, hostels, motels, inns, guesthouses), Economic Support Facilities (Ticket Agent / Travel / Travel Agency) and The existence of programs, development activities, community empowerment in the village with activities is a means of recreation and tourism has a significant effect on the formation of rural tourism.While in the coefficient of determination (R2), based on table 3 above shows that at (R2) of 0.6859. In this case it means that 68.59% of the components of the tourism offering consisting of 12 indicator calculations can be explained by the variables Natural Resources (NR), Built Environment (BE), Operating Sectors (OS) and Hospitality and Cultural Resources (HCR) while for 31.41% described by other components of tourism offers not included in the study. Research is expected to provide an overview of related parties in managing rural tourism to improve the formation of rural tourism.


 

Article Details

Section
Articles