Impact of Knowledge Management and Strategic Leadership on the Competitiveness of the Real Estate Companies In Erbil City

Abstract

The current study is aimed to examine the influence of knowledge management and leadership styles on the competitiveness of the real estate companies in Erbil. Erbil's real estate market has recently been marked by turbulence and dynamic change, resulting in increasing the number of competitors to deal with the shifts and increased rivalry, it is necessary to have effective strategic leaders to develop sustainable competitive advantage for their real estate companies, especially when Erbil integrates into the regional and worldwide markets. A total of 310 questionnaires were distributed to among 54 real estate companies in located around Erbil, however, 262 questionnaires were received. The findings demonstrated that strategic leadership is a source of improving organizational performance both directly and indirectly through the application of knowledge management system.