Improving Student Creativity through Project-Based Learning: A Case Study of Integrating Innovation and Entrepreneurship Education within Product Design Courses

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Xiaolei Sun, Eunyoung Kim

Abstract

Innovation and entrepreneurship education is essential in the training of designer students; however, being an entrepreneur is often challenging for designers. To facilitate the integration of entrepreneurship training within professional product design education, we implemented a teaching reform practice through a project-based learning approach in order to provide students with entrepreneurial knowledge that would then enhance their innovative capabilities and creativity. In this case study, we describe current teaching practices, along with educators' ideas and processes for integrating entrepreneurship education into product design courses. Interviews conducted with students revealed that this teaching practice had a positive impact overall. Thus, the proposed teaching model and evaluation method based on the integration of entrepreneurship and product design education provide various insights for use within innovative teaching perspectives, as well as suggestions for product design educators.

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