EDUCATIONAL COMPETITIVENESS IMPROVEMENT THROUGH VIRTUAL-BASED EDUPRENEURSHIP

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M. P. SAIMIMA, D. ACHMAD KURNIADY, A. KOMARIAH, I. RAHMAWATI

Abstract

This study aimed to improve the competitiveness of university through virtual-based edupreneurship programs by increasing student interest in entrepreneurship. This study used a cross sectional quantitative approach with a sample of 300 respondents consisting of students and lecturers at private universities in West Java. The technique of collecting data through online questionnaires using a Likert scale (5 points) with data analysis techniques using the SmartPLS ver 2.0 application. The results of the study indicated  that there is an influence between virtual-based edupreneurship and student interest in entrepreneurship on the competitiveness of university Virtual-based edupreneurship that  is a program prepared by universities to be able to increase interest in entrepreneurship and of course increase the competitiveness of universities in facing the digitalization era. Virtual-based edupreneurship will certainly have an impact on improving the quality of university.

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